Launched during the middle of the Great Depression, the Model K was the first of its kind to feature a bowl that secured to the base with an interlocking motion. It was during this period that the iconic curved shape was created.

1955 saw the introduction of bold colours being applied to KitchenAid stand mixers reinforcing the brands' reputation of being strong, reliable, versatile and stylish.

Released in 1969 to celebrate KitchenAid' 50th-anniversary. The Model K-45 stand mixer remains the most successful KitchenAid mixer to date.

In 1993 KitchenAid introduced new items including blenders, hand mixers and food processors allowing home chef's to further their culinary skills and creativity.

Join in and celebrate 100-years of KitchenAid the limited edition Passion Red collection which is available online & in-store. Check out our social media accounts for some special competitions. #MakingHistory100

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